Archive

Archive for the ‘Uncategorized’ Category

Finding the Right Product to Sell Online

March 30, 2015 Leave a comment

The first step to setting up an online store is determining what product(s) you’re going to sell. There are various approaches to this decision. Here are some great strategies to find a product/product line:
1. Start with what you know.
Is there a product you love? Could you somehow market and distribute it online? Is there a wider audience for it?
Are there related products or niche versions you could sell?
What are your passions and interests? What do you buy a lot of or find yourself browsing for online?
2. Look local.
Check out storefronts in your local area. Are there unique products you could distribute to a wider audience?
Are there trends you notice when out shopping or products that attract you?
Taking location-specific products online can be a great idea. Maybe there are unique local products that aren’t available in other areas. People who have moved away from the area might be love being able to “get a taste of home”.
3. Solve a consumer problem.
The most successful products and services solve a consumer pain point. Think of things you often hear people complaining about or daily inconveniences you encounter. What products could make your routine easier or make an existing product better?
4. Cater to a passion.
What are you and your friends passionate about? What niche interests and passions could you serve?
Ecommerce is especially good at offering products for niche hobbies and passions, where an online source can meet an unmet need. Products related to a passion tend to attract loyal customers who provide repeat business and higher levels of interaction.
5. Build/extend your brand.
Perhaps you already have a business or a following on social media. Do you do a podcast or write a blog? Are you involved in online communities and special interest forums? You might naturally extend your personal or company brand with related products.
Or, you can build a unique brand, by choosing a product or business you can position in a unique way. You can provide a product that stands out from its competitors with some specialization or through the community you build and the way you market the product.
6. Do keyword research.
Search some product categories you are thinking about and find out what shows up. Look at different keyword variations to find out if there might be a way to get specific to lessen the competitive field.
7. Explore the trends.
Read consumer trend publications, such as Trend Watching and Trend Hunter. Based on your interests, subscribe to industry publications or follow leaders on social media to get an idea about the products and companies they are talking about. Getting an idea of the latest trends can help you dream up new products and services or discover products you could bring to a new audience.
Product review and discovery sites can also be a fantastic source of ideas and inspiration. Sites like Uncrate, Outblush and GearMoose show new curated product trends daily. Checking out these sites is a great way to get inspired!
Social curation sites and social media are another great way to spot trends. Pinterest is a great way to see what people are passionate about and the products they’re enjoying. This may inspire you, or even introduce you to a new product you could offer. Look at what people are talking about on social media and the types of items that are popular on crowdfunding sites like Kickstarter.
8. Check out online marketplaces.
The big wholesale marketplaces offer a massive variety of products. This is a popular but sometimes overwhelming method. If you have some general ideas, this can be a good way to see what’s out there and even get inspiration. Alibaba remains the largest wholesale site online, connecting consumers all over the world with manufacturers and wholesalers in Asia and offering various ancillary services (credit, inspection, assurance/verification). Other sites include: Tradekey and Global Sources.
Consumer marketplaces such as EBay, Amazon, Etsy, and Aliexpress can also be rich sources for product ideas. Check out popular products, look at what’s available, and get ideas about possible gaps.
Once you have a product in mind, you will need to evaluate the market for the product and explore logistics, as well as of course setting up how you will obtain the product (or if it is something that you make personally: determine how quickly you can produce the product, output level and costs for materials). We’ll talk more about these topics as well as an array or ecommerce marketing tips in future articles so stay tuned!
Miiduu makes it easy to build, manage and promote your online store. Sign up for your Miiduu store today!

Categories: Uncategorized

E-Commerce News: Exciting Redesign of Miiduu’s Store Management Tools

January 8, 2015 Leave a comment

Miiduu has launched a sleek new redesign of their store management tools. Store owners will

benefit from a responsive administrative panel with an easier layout and improved usability.

The new Miiduu Online Store management admin, offers the following improvements:

responsive site design, a modernized layout, and optimized workflow.

With the new responsive design, users get the same great viewing experience when using a

mobile device or tablet to manage their store. The modern layout contains an expandable left

side menu bar and intuitive navigation. With optimized workflow, store owners can more easily

manage their store. Miiduu has arranged settings in logical groups and simplified the design for

the best possible user experience.Check out the new Miiduu administrative tools and let us know

what you think.. At Miiduu, we’re committed to giving online store owners the best possible tools

for ecommerce. Contact us at miiduu.support.com with questions or feedback.

new-dash

Categories: Uncategorized

Miiduu Unveils Multilingual E-Commerce Platform

June 6, 2014 Leave a comment

Miiduu Unveils Multilingual E-Commerce Platform

miiduu-bilingual

Miiduu now makes it easier than ever to run your web store in multiple languages. We’ve worked hard to develop the most user-friendly platform for creating, editing and managing your store in multiple languages.

Whether reaching out to an international audience or selling within a bilingual region, having an e-commerce site in multiple languages equips store owners to sell more.

Did you know?
*Last year, more than a billion buyers worldwide were responsible for $1.2 trillion in sales.
*An English-only site taps in to just 1/3 of that buying power and non- native English speakers are the fastest growing segment online.
*A large majority of consumers say they only browse websites in their native language and will only buy a product in their native language.

In the past, small businesses that couldn’t afford custom programming were left with using ineffective plug-ins or creating multiple sites in different languages. This meant duplicating efforts when updating pricing inventory, coupons and specials. The Miiduu interface allows users to manage all the different aspects of their storefront directly in different languages, saving time and money.

With Miiduu’s new multilingual feature, creating and managing a store in multiple languages is effortless. Everything is built in to the interface and users do not need any technical knowledge to create their multilingual store.

The Miiduu multilingual store also offers smart features such as auto-detecting a visitor’s language (based on their browser settings) and remembering their language choice (if they visit your store and choose a language, when they return they will automatically see the store in the chosen language).

 

To learn more about setting up your bilingual or multilingual online store or updating your current store, visit our FAQs at: http://support.miiduu.com/customer/portal/articles/1571017-how-do-i-set-up-a-bilingual-or-multilingual-online-store-with-miiduu-

Categories: Uncategorized
%d bloggers like this: